Don't Let a Fall Be Your Last Trip, the Academy's new national public education program, was launched at the seventh annual science writers seminar on Oct. 28 in New York City. The new program educates individuals about the severity of injuries associated with falls and provides fall prevention tips for the home. Among the media covering the one-day press conference were local New York television stations (WABC-TV and Fox News Channel), Self, Reader's Digest, Parenting, Reuters wire syndicate and CBS Radio. Presentations about orthopaedic topics were given by Academy first vice president James D. Heckman, MD; Thomas P. Sculco, MD; Carol C. Frey, MD; Etty Hunter-Griffin, MD; David H. Janda, MD; Laura L. Tosi, MD; Victoria M. Stevens, MD; Randall C. Morgan Jr., MD; and Stephen E. Conrad, MD. Ramon L. Jimenez, MD and Dr. Frey coordinated the event.
A starter kit of 25 Don't Let a Fall Be Your Last Trip brochures and fact sheets is available to Academy members who want to promote the program to patients and the public in their communities by contacting the Academy's communications department, (800) 346-2267, ext. 4123. Larger brochure quantities can be purchased by contacting the Academy's customer service department, (800) 626-6726. Copies of the fact sheets also are available on the home page in the "What's New This Week" section at http://www.aaos.org.