January 2001 AAOS Report

Information Services reports growth in AAOS website usage

The AAOS Information Services Department notes two milestones that the organization's website reached in November, 2000. One is that the number of documents viewed on the site, specifically in "Your Orthopaedic Connection," exceeded 100,000 for the first time in one month. The patient, public education site at orthoinfo.aaos.org contains more than 200 documents, 70 percent of which are fact sheets on a full range of orthopaedic conditions. The other milestone is that web-generated revenue exceeded $2 million during the month, compared with all of last year's total of $1.2 million. The department explains the rise in usage through word-of-mouth promotion and increased physician referrals. The address of the AAOS home page is www.aaos.org.


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